Starbucks Cards Hold So Much Money The Company Could Be A Mid-Sized Bank

  • Starbucks Cards Hold So Much Money The Company Could Be A Midsize Bank
  • $1.2 billion of customer money sits limply on those ubiquitous cards.
  • Starbucks cards, in other words, are big business.
  • An astounding number of customers eschew dollars for money on card and the app.
  • In the first quarter of 2016, Starbucks was keeping about $1.2 billion for its customers between money pre-loaded onto cards and the company’s app, the coffee giant told The Wall Street Journal .

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@andyorin: “Are Starbucks cards the new bitcoin?”


$1.2 billion of customer money sits limply on those ubiquitous cards.


Starbucks Cards Hold So Much Money The Company Could Be A Mid-Sized Bank